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For the first time in the Kingdom Bupa Arabia Launches “Family Customised” for Saudi Familes

Bupa Arabia, the largest and leading insurance company in the Kingdom of Saudi Arabia, launched for the first time in the Kingdom, the “Family Customised” for Saudi families, going in line with the needs and requirements of the market, realizing the Saudi families’ aspirations to get the best and finest health insurance services depending on their specialised needs for health services. This reaffirms Bupa Arabia's passion to touch their customers' needs and provide the top of the line services for all members of the community.

Eng. Alshereef Hamideddin, Director of Individual & Family Sales at Bupa Arabia stated that, ““The launching this program in Saudi Arabia for the first time comes in line with our efforts to provide the most pioneering health insurance coverage across all segments, ensuring that we are close to all our female members and community, presenting different state of the art schemes that are especially designed to meet every need in that segment and be near them to fulfil our promise of being with them for better health.”

“The “Family Customised” is the first of its kind in the Kingdom to serve Saudi families wishing to get distinctive and upmarket health services according to their needs, to help them lead and live happier and healthier lives, while enabling them to customize their insurance schemes according to their specific needs. The program includes many basic features such as: in and out patients coverage, pregnancy and childbirth, as well as other unique features that include: dental, optical, coverage of chronic diseases and treatments, alongside many other benefits under four main categories (Gold, Silver, Bronze and Blue),” concluded Eng. Alshereef.

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